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Aveda / Aveda Be Curly

Aveda Brilliant Pomade for Hair, 2.6 oz

$ 30.99 $21.38
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A Breakdown That Highlights Everything


Defining Hair Pomade: Aveda Brilliant Humectant Pomade

Attracts Moisture to Define and Enhance Curl

Aveda Brilliant Humectant Pomade is perfect for wavy, curly, and coily hair types. It draws moisture to your hair, ensuring your curls stay defined and hydrated throughout the day.

Adds Shine with Softness

As part of the Brilliant line, this pomade provides softness and a stunning shine that enhances the natural beauty of your curls. Say goodbye to dull and lifeless hair.

How to Use

  1. Apply a small amount to your palms and rub together to emulsify.
  2. Distribute evenly through dry hair.
  3. Glide fingertips over areas where you want to eliminate flyaways and add brilliant shine.

Vegan, Certified B Corp, and Leaping Bunny Approved

Aveda is committed to ethical practices. Our Brilliant Humectant Pomade is 100% vegan, a Certified B Corp, and Leaping Bunny Approved, ensuring it’s cruelty-free and sustainably sourced.

Why Choose Aveda Brilliant Humectant Pomade?

  • Perfect for curly and coily hair types
  • Attracts moisture and defines curls
  • Adds shine and softness
  • Cruelty-free and ethically sourced